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Rent NowSony a7 IV Mirrorless Camera
The Sony a7 IV is the ultimate hybrid “all-arounder,” shattering the definition of an entry-level full-frame camera. Built for creators who demand excellence in both mediums, it combines a high-resolution 33MP sensor with flagship-tier video features and the most advanced autofocus system in its class. Whether you are shooting professional portraits, fast-paced action, or cinematic 4K video, the a7 IV provides the speed, detail, and reliability needed to push your creative boundaries.
Next-Generation Imaging & Processing
33MP Exmor R BSI CMOS Sensor: This newly developed back-illuminated sensor delivers a significant jump in resolution, offering incredible clarity, low noise, and a massive 15-stop dynamic range. It produces vivid, lifelike colors and excels in challenging low-light environments with an ISO range up to 51,200.
BIONZ XR Processor: Borrowed from the flagship Alpha 1, this engine provides 8x more processing power than previous models. This enables lightning-fast interface navigation, 10 fps continuous shooting, and significantly reduced rolling shutter.
Massive Buffer: When using CFexpress Type A cards, you can fire off over 800 consecutive uncompressed RAW + JPEG frames without the camera slowing down.
Cinematic Video Capabilities
4K 60p 10-Bit Recording: Capture professional-grade video with 10-bit 4:2:2 color depth. The a7 IV offers 4K 60p (in Super 35 crop) or 4K 30p oversampled from 7K using the full width of the sensor for breathtaking sharpness.
S-Cinetone & S-Log3: Achieve the “Cinema Line” look straight out of camera with S-Cinetone for beautiful skin tones, or use S-Log3 to access the full 15+ stops of dynamic range for advanced color grading.
Heat Management: An improved internal structure allows for unlimited recording times, enabling you to film 4K 60p clips for over an hour without overheating.
Advanced Video Tools: Features Focus Map for visualizing depth of field and Breathing Compensation to maintain a consistent field of view when racking focus.
Industry-Leading Intelligence
AI-Based Real-time Tracking: Utilizing 759 phase-detection points covering 94% of the sensor, the AF system locks onto subjects instantly.
Human, Animal, and Bird Eye AF: The a7 IV features Sony’s most refined Eye AF yet, which now works for birds and animals in both stills and video modes.
5.5-Stop In-Body Image Stabilization: The 5-axis SteadyShot system compensates for camera shake across all lenses. For videographers, Active Mode adds electronic stabilization for gimbal-like smoothness while walking.
Pro Body Design & Connectivity
Vari-Angle Touchscreen: The 3.0″ side-opening articulating LCD is perfect for vlogging and high/low angle composition.
3.68m-Dot EVF: An upgraded OLED viewfinder provides a crisp 120 fps refresh rate for smooth, realistic subject tracking.
Streaming & Webcam Ready: Connect via USB to live stream in 4K or Full HD without the need for a capture card. It supports UVC/UAC standards for high-quality plug-and-play audio and video.
Full-Size HDMI: A robust Type-A HDMI port ensures a reliable connection to external monitors and recorders.
Included Accessories
This camera is ready for a professional production environment with the following addition:
SmallRig Camera Cage: Provides a protective exoskeleton for the camera body while adding multiple 1/4″-20 and 3/8″-16 mounting points for microphones, monitors, and handles.
Technical Specifications
Sensor: 33MP Full-Frame Exmor R BSI CMOS
Video: 4K 60p 10-Bit 4:2:2 / S-Cinetone
AF: 759-Point Hybrid AF with Real-time Eye AF
Stabilization: 5-axis SteadyShot (5.5 Stops)
Storage: Dual Slots (Slot 1: CFexpress Type A/SD; Slot 2: SD)
